Viewers of I'm A Celebrity 2024 on ITV1 were left feeling annoyed just minutes into the second episode on Monday evening.
Fans couldn't hide their frustration, with some declaring they were "sick of it" as they tuned in for the show's newest instalment. Ant McPartlin and Dec Donnelly returned to their jungle hosting duties for a fresh series as celebrities like Danny Jones, Coleen Rooney, and Alan Halsall began adapting to camp life.
As anticipation built up on Monday night with GK Barry embarking on the first solo Bushtucker Trial of the season, an abrupt cut to commercials disrupted the flow, and complaints about the ill-timed ads poured in, particularly when the excitement was ratcheting up.
Taking to social media to complaint, one viewer jested: "Cue the adverts," and others echoed sentiments like: "Too many adverts, more ads than actual camp action," reports the Mirror.
Another exasperated fan commented: "Would be so much better without the adverts. More screen time, less adverts = more viewers."
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Another lamented, " I'm Sick of it being adverts just as we're getting to the good bits of the show."
These frustrations came amid rumours swirling about a possible early departure from the jungle.
GK Barry was in a state of high drama during her first jungle challenge on the opening episode, clearly petrified.
The stars had to locate a key concealed within a Hell Hole on the riverbank to secure a boat release. Each Hell Hole contained several keys amidst a host of bugs and critters, setting the tone for their jungle adventure.
GK Barry was captured on camera in a state of panic, flailing her arm as she searched for the key while contending with the creepy crawlies. She frantically called out to Jane Moore, only to realise her efforts were futile since all the boats had already been taken.
Her dramatic response to the insects and trials led viewers to speculate that GK Barry's time in the jungle would be short-lived. Her own remarks further convinced fans that she might exit the show within a matter of days.
One viewer remarked: "GK Barry won't survive 48 hours the rate she's going."
Echoing this sentiment, another commented: "Either GK Barry Or Colleen will walk out week one trust me," while a third chimed in: "GK Barry isn't gonna last two days."
However, some spectators held a more optimistic view, with one stating: "One episode in and GK Barry is already my winner."
Another found humour in her antics: "GK Barry is tooo funny," and yet another proclaimed: "GK Barry is my favourite already! Hilarious."
I'm A Celebrity...Get Me Out of Here! airs daily at 9pm on ITV.
