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Brands are so scared of culture wars and controversy that it's ripping apart the media business

The recent toppling of the Global Alliance of Responsible Media is just the latest defeat in the political battle of brand safety.

By: Business Insider

Aug 29 2024
8
346 Views

Brands are so scared of culture wars and controversy that it's ripping apart the media business

Getty Images; iStock; Natalie Ammari/BI

Elon Musk's X lawsuit led to the closure of the Global Alliance for Responsible Initiative.
Conservatives see this as a win for free speech ag… [+10718 chars]

Brands are so scared of culture wars and controversy that it's ripping apart the media business

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