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AppLovin has rocketed to a $100 billion valuation. Some industry insiders are skeptical its run can last.

Adtech firm AppLovin's stock is surging after a recent move into e-commerce, but some ad insiders have questions about its business model.

By: Business Insider

Jan 06 2025
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AppLovin has rocketed to a $100 billion valuation. Some industry insiders are skeptical its run can last.

AppLovin, led by CEO Adam Foroughi, has rocketed to an over-$100-billion valuation, fueled by a recent push into e-commerce ads.Adam Foroughi/Applovin, Tyler Le/BI

Wall Street has fallen in … [+10238 chars]

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AppLovin has rocketed to a $100 billion valuation. Some industry insiders are skeptical its run can last.

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