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Understanding the Impact of Google Consent Mode For Your Business in 2024

In a report from May 2023, Google states that “with Consent Mode in place, Air France’s visible conversions rose by 9% across Europe” after experiencing a 20% drop in conversions due to recent cookie guidance compliance.

By: Hubspot.com

Jul 28 2024
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Understanding the Impact of Google Consent Mode For Your Business in 2024

In a report from May 2023, Google states that with Consent Mode in place, Air Frances visible conversions rose by 9% across Europe after experiencing a 20% drop in conversions due to recent cookie gu… [+8933 chars]

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Understanding the Impact of Google Consent Mode For Your Business in 2024

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Champagne sales are tanking. An LVMH exec thinks people aren't happy enough to pop bottles.