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Pomilio Blumm to oversee advertising and product promotion for De Cecco Group

Pomilio Blumm is the agency selected to collaborate with De Cecco on advertising communications, reinforcing the Abruzzo-based pasta company’s “brand narrative” strategy both in Italy and abroad. The partnership encompasses the conception, developmen


  • Nov 05 2024
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Pomilio Blumm to oversee advertising and product promotion for De Cecco Group
Pomilio Blumm to oversee advertising and product promotion for De Cecco Group
Pomilio Blumm is the agency selected to collaborate with De Cecco on advertising communications, reinforcing the Abruzzo-based pasta company’s “brand narrative” strategy both in Italy and abroad. The partnership encompasses the conception, development, and execution of communication campaigns, as well as consultancy for media planning over the next two years, aiming to enhance the partnerships unveiled throughout 2024. Highlights include collaborations with Jannik Sinner, the Italian tennis player ranked world number one and De Cecco’s Global Brand Ambassador, along with SSC Napoli. The foundation for advancing current projects lies in a dedicated, rigorous commitment to strengthening the system of products, values, and ambassadors. Read More

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