Global blockchain ecosystem Binance has reunited with Cristiano Ronaldo to announce the launch of their new digital collectibles, coming with the opportunity to attend a masterclass hosted by the football legend himself.
The special experience marks the fifth drop in Ronaldo’s ongoing partnership with Binance which has seen the duo collaborate on several collectibles charting his journey in digital form. With each set of release, the crypto company has gained traction worldwide as collectors stack up on digital collectibles in the hope of winning an assortment of IRL prizes including match tickets and signed merchandise.
Back in June, the “Forever Worldwide” drop offered seven super super rare (SSR) holders the chance to meet Ronaldo in person where winners like Antonino Ristagno shared “a crescendo of experiences” with their loved ones. Reflecting on the prize, Binance Head of Global Partnerships Sarah Dale explains how users are “able to connect with the football legend on a level that is only possible through [Binance’s] efforts bridging digital and physical worlds.”
Following up on the last collection of seven artworks, the new arrival of digital collectibles will focus on the theme “ForeverSkills,” capturing the signature moves and tricks made popular in his notable career. This time around, however, fans will have two ways of obtaining the digital collectibles that bring them one step closer to unlocking the ultimate prize of a football masterclass.
Fans can either opt for the “Proof of Skill” artworks or the premium pieces. For the first, contenders can submit a video on Instagram or TikTok showcasing their football moves in a “Proof of Skills” challenge. From the group of entrants, Binance and Ronaldo will handpick and give away 77 digital collectibles, later gifting one winner the masterclass prize. The premium offering is slightly easier to obtain as it features 777 artworks up for grabs on its marketplace. Again, one winner will be chosen out of the 777 premium holders to attend the in-person event, but in an additional bonus, the rest will get the chance to attend the masterclass digitally.
Alongside these, the company is also releasing a set of free collectibles which simply offers a selection artworks without the grand prize. Instead, the free collectibles will unlock three free tutorials based on Ronaldo's famous skills which will be performed by the icon in a step-by-step guide.
In an official statement, Cristiano Ronaldo shared, “I’m happy to have the opportunity to share and celebrate my skills with my fans, through my partnership with Binance where we are elevating the fan experience through Web3 and bringing real-world experiences from digital to physical. This latest collection is all about skills, inviting the next generation of players and amateur footballers to take their skills to the next level while imparting my skills and sharing my legacy.”
Continuing to connect the dots between Web3 and the real world, Binance will be incentivizing fans to take part in the “Proof of Skills” challenge and premium draw by delivering a mix of other tangible prizes. From seven signed jerseys to Ronaldo endorsed wearables, these rewards will be gifted to those who miss out on the masterclass but still manage to acquire either one of the aforementioned digital collectibles.
Find out more about Cristiano Ronaldo’s fifth digital collectibles “ForeverSkills” on Binance’s ForeverZone.
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