JJJJound has a new collaboration on the way and this time the Montréal-based brand is focusing on denim. Announcing its upcoming partnership with Levi's, the label is tapping into the classic denim brand's heritage with a collaboration of its own.
In a teaser post shared to Instagram, the brand shares a selection of light-washed grey and black denim jeans piled on top of one another. The leather jean label is subtly co-branded with Levi's signature graphic, combined with the JJJJound moniker on the bottom. Revealing in the caption, "JJJJ LEVIS's FW24," the denim pieces are expected to be part of the upcoming season's latest drops.
In the past, JJJJound has partnered with Levi's to unveil its Spring 2023 denim collaboration to celebrate the 150th anniversary of the 501Ⓡ. Besides Levi's JJJJound has had a string of new collaborations, including with footwear brands like New Balance and adidas. JJJJound also recently revealed their mid-summer capsule featuring light jackets, tees, hoodies. shorts and chinos. The denim collaboration with Levi's comes as the season begins to transition to cooler weather. Look out for the official release coming soon.
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