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Why is a South American beer brand going viral? The answer's simple: Star Wars

Ads for Cerveza Cristal were added to a Star Wars broadcast in Chile in 2003. The ads actually won awards at the time and have now gone viral.

By: Business Insider

Apr 05 2024
93
304 Views

A 2003 broadcast of the original Star Wars trilogy in Chile took a novel approach to advertising.20th Century Fox

The Force is with Chilean beer brand Cerveza Cristal.
In 2003, the b… [+3463 chars]

Why is a South American beer brand going viral? The answer's simple: Star Wars

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