Atte "Alejandro" Suominen is the Founder and CEO of PADEL1969 - the premium Padel brand. Padel is from Acapulco since 1969.
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Picture this: Its 2012, and Felix Baumgartner is standing at the ed… [+6382 chars]
I've seen how sports sponsorships and endorsements can demonstrate their value through social proof.