The top Beijing official overseeing Hong Kong affairs has told business leaders to show their love for the SAR and take concrete action to promote the economy, Chief Executive John Lee said on Tuesday. Xia Baolong, the director of the Hong Kong and Macau Affairs Office, held exchanges with 29 business and industrial representatives during a seminar in Shenzhen last week. Speaking to reporters ahead of a weekly Exco meeting, the CE said Xia's message to businesses is that they should contribute to the overall well-being of the Hong Kong 'family.' "Of course, enterprises can make their decisions. But the key point is how much you love this place and how much you think you should contribute," he said. "Whether it's just a business decision or whether you want to be showing your love to the people who live with you every day, showing your love to the home, which is the home for your children." Xia also told attendees to "wake up to the challenges and all collectively strengthen our competitiveness" while at the same time acknowledging the complexity of the world, Lee said. Asked what kind of concrete action should be taken, Lee said entrepreneurs and investors could take forward projects in the Northern Metropolis, adding that the government is rolling out larger pieces of land for developers in the area. The CE added that officials will soon promulgate a new development blueprint on tourism which will cover various areas to upgrade and transform the industry.