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Lifestyle Food

Behind Viral Food Brands: Do Trends Matter in CPG Design?

What role does design play in consumer packaged goods? We chat with Gander, the design studio that co-created multiple viral brands.

By: Hubspot.com

Jul 24 2024
3
260 Views

Behind Viral Food Brands: Do Trends Matter in CPG Design?

Graza. Fishwife. Brightland.
If youve never heard of them, just walk into a local specialty store youre guaranteed to spot some of these brands, with packaging so aesthetically pleasing they make yo… [+4851 chars]

Behind Viral Food Brands: Do Trends Matter in CPG Design?

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