Democracy Threatened? 72% of Americans Worry Deepfakes Will Influence Upcoming Elections

SUNNYVALE, Calif. -- Jumio, the leading provider of automated, AI-driven identity verification, risk signals and compliance solutions, today released new findings from its Jumio 2024 Online Identity Study, revealing growing concern among Americans on the political influence AI and deepfakes may have during upcoming elections and how they might influence trust in online media. Deepfakes are realistic-looking, fake media that are created using AI and machine learning to alter images, videos or audio recordings. This technology can fabricate events, statements and appearances, spreading misinformation quickly and deceiving viewers who often take these false narratives as legitimate news. Read More