Pixalate Releases Q3 2024 Global Invalid Traffic (IVT) & Ad Fraud Benchmarks: Ad Fraud & IVT Siphons $1.5 Billion In Mobile App Ad Spend And $1.4 Billion From CTV; Web Has Lowest IVT Rate (14%)

(MENAFN - GlobeNewsWire - Nasdaq) Pixalate's research into invalid traffic (IVT, including ad fraud) in programmatic advertising across key global countries, including the U.S., Canada, the UK, ...

By: menafn