Health
Pixalate Releases Q3 2024 North America Invalid Traffic (IVT) & Ad Fraud Benchmarks: United States Most At Risk To Ad Fraud On CTV (22% IVT Rate) & Mobile Apps (22%); Canada Has 17% Web IVT Rate
(MENAFN - GlobeNewsWire - Nasdaq) Pixalate's research into invalid traffic (IVT, including ad fraud) in programmatic advertising in key North American countries, including Canada and the United ...
By: menafn
- Dec 17 2024
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