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ITV I'm A Celeb bosses 'set to pay extra fee' in 2025 after Danny Jones' huge win

EXCLUSIVE: PR expert Rochelle White shared how much ITV will have to pay out to hire 'next year's winner' of I'm A Celebrity... Get Me Out of Here!


  • Dec 10 2024
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ITV I'm A Celeb bosses 'set to pay extra fee' in 2025 after Danny Jones' huge win
ITV I'm A Celeb bosses 'set to pay extra fee' in 2025 after Danny Jones' huge win

I'm A Celeb: Danny Jones is crowned King of the Jungle

McFly star Danny Jones walked away as the King of the Jungle on I’m A Celebrity 2024 - making him the second member of the band to be handed the title after Dougie Poynter also won back in 2011.

Upon his win, the singer said it was the noughties band's fanbase that had carried him to victory - with he and his bandmates Harry Judd, Dougie Poynter and Tom Fletcher enjoying plenty of success on various reality shows.

Reports from The Independent suggest that Danny will be earning between £150,000 and £200,000 for his stint in the jungle. However, while the paycheck may seem generous, Jones is likely to see less than half of it in his bank account after taxes.

But with McFly stars proving to be so popular with ITV audiences, what are the chances of another member of the band appearing in the jungle next year and how much will the show need to pay to get them there?

Rochelle White, founder of Rochelle White Communications, had the answers. She told Express.co.uk: "In regards to McFly's Harry and Tom, if they wanted to do the show, I do think it depends on a few factors and also how popular they are.

Warburtons and The Christmasaurus - Launch Event

Other members of McFly may be paid more in the future (Image: Getty)

"I do think that if they wanted to go on the show especially in 2025, they could ask for more money due to the fact that the band will be going back on tour with Busted, which means increased popularity and interest.

"In regards to payment, I would assume they could maybe be paid away £150,000 or more - but I do think that it would depend on other factors."

The PR expert added: "I think ITV know and understand when they're onto a good thing and like to continue and build on that.

Danny Jones on I'm a Celeb

Danny Jones was crowned King of the jungle (Image: ITV)

"I think it would be a first to have a full band on the show but in different years - it would also be interesting if they managed to all be crowned King of Jungle.

"I can 2025 potentially tapping into another bandmate, due to the tour, but at the same time, leaving it and building excitement could also work well.

"I think if they are just themselves they become fan favourites and win. The winners are always just themselves but also really relatable."

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