Stockholm's EYTYS is slowly but surely carving out its niche in the fashion world, and it has doubled down on this by offering unisex baby tees as part of its expansive Fall/Winter 2023 collection.
The Zion silhouette is a much-loved piece of EYTYS' brand architecture, known for its play on Y2K trends and, subsequently, subverting menswear traditions by offering it in sizes for all. It's cropped, cute, and knowingly cliché, making it a staple among EYTYS fans.
For FW23, the Zion tee goes "BUSINESS CLASS," appearing with the phrase atop a "Crimson Red" or "Navy Blue" base. Both colorways are contrasted with light blue or white detailing, respectively.
We find the new tees styled alongside FW23 titans like EYTYS' baggy jeans and tailored cotton Scout trousers, as well as track pants, blazers, and cropped sweaters -- showing how you can dress-up and dress-down the label and its new tee.
Take a look at the campaign above, and shop the "BUSINESS CLASS" capsule on EYTYS' website and in-store now.
In other news, here are eight more drops that you don't want to miss this week.
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