Snow Peak Is Upgrading Its Iconic Titanium Mug Line for 2025

Snow Peak proffers a cornucopia of outdoor goods and apparel, but few of its products are as instantly recognizable as its signature titanium, double-wall vacuum mugs. And in 2025, those already-handy mugs will be getting a few notable upgrades, namely an improved temperature retention system that'll keep beverages either hot or cool for an extended period, increased resistance to condensation and a rim that stays cooler when the user is enjoying a hot drink.

Though Snow Peak has been working with titanium since the early '60s, shortly after it was founded by Yukio Yamai in 1958 — and produces its titanium goods in Tsubame-Sanjo, a town with an extensive metalworking history that's located in Niigata prefecture, where Snow Peak hails from — the brand is constantly tinkering with its products in search of perfection. In 2023, Snow Peak announced that its titanium mugs would be produced through a new method that eliminated the need for chemical manufacturing processes, and past upgrades have also included lighter handles, a more streamlined silhouette and plastic-free packaging. Despite all these upgrades, the mugs have also retained all of their key features like stackability that allows for easy transport and, of course, their sturdy double-wall construction.

The upgraded Snow Peak mugs will be available in early 2025.

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Snow Peak Is Upgrading Its Iconic Titanium Mug Line for 2025

Snow Peak Is Upgrading Its Iconic Titanium Mug Line for 2025

Snow Peak Is Upgrading Its Iconic Titanium Mug Line for 2025

Snow Peak Is Upgrading Its Iconic Titanium Mug Line for 2025

Snow Peak Is Upgrading Its Iconic Titanium Mug Line for 2025