Ex-Blizzard president counters Microsoft's multiplatform strategy, stating "consoles will never die"

Ex-Blizzard president Mike Ybarra believes "consoles will never die" and that failing companies are pushing "the narrative that fits for them".Ybarra replied to comments on X comparing Sony's focus on exclusivity and Microsoft's multiplatform approach for Xbox games."If your strategy is to win the living room, you need exclusive hits because winning is both a platform and games perspective," said Ybarra. "Sony knows how to make hits, and how to pick the hits from others to be exclusive. If I was them I would double down right now because the blood in the water is all over the place." Read more

Ex-Blizzard president counters Microsoft's multiplatform strategy, stating "consoles will never die"

Ex-Blizzard president counters Microsoft's multiplatform strategy, stating "consoles will never die"

Ex-Blizzard president counters Microsoft's multiplatform strategy, stating "consoles will never die"

Ex-Blizzard president counters Microsoft's multiplatform strategy, stating "consoles will never die"

Ex-Blizzard president counters Microsoft's multiplatform strategy, stating "consoles will never die"