Luke Fracher Opens Second Luke's Location in Los Angeles

Luke Fracher likes to describe his eponymous high-end aftermarket clothing shop as a "barbershop," a place where customers can come chop it up about their interests and hobbies while perusing the wares. That friendly, welcoming atmosphere — combined with a deluge of playful social media content — has seen the first Luke's location in New York's Lower East Side become a must-stop due to its unique vibe and selection of aftermarket goods from rare Louis Vuitton to 1985 Air Jordan 1s.

Now, Fracher is taking his operation bi-coastal, opening a shop on Los Angeles' famed Melrose Ave. Though the space is larger than the New York location, it retains the same down-home feel that provides a compelling contrast to its high-end goods, and, of course, an opportunity to catch the man himself in his shop.

We have way better sh*t than everybody else," Fracher told Hypebeast in a November 2023 interview about his original store. "We have the best selection in the world. I haven’t seen another store that consistently gets as much good stuff as us. That’s not even on me. That’s on my customers and the people that support me. I try my best to democratize this world and make it accessible to people. Whether it’s your first piece of high-end clothing or your 50th, you can feel comfortable talking, asking as many questions as you want or trying on a bunch of stuff. I don’t want people to feel pressured in here."

Luke's LA is open now, and located at 8012 1/2 Melrose Ave, Los Angeles, CA, 90046.

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Luke Fracher Opens Second Luke's Location in Los Angeles

Luke Fracher Opens Second Luke's Location in Los Angeles

Luke Fracher Opens Second Luke's Location in Los Angeles

Luke Fracher Opens Second Luke's Location in Los Angeles

Luke Fracher Opens Second Luke's Location in Los Angeles