MCoBeauty follows a rigorous process when it dupes cosmetics. Here's what it looks like

Australian cosmetics giant MCoBeauty has attracted global attention for its strikingly similar beauty dupes, but the company has kept the details of its product development process out of the spotlight — until now.

MCoBeauty follows a rigorous process when it dupes cosmetics. Here's what it looks like

MCoBeauty follows a rigorous process when it dupes cosmetics. Here's what it looks like

MCoBeauty follows a rigorous process when it dupes cosmetics. Here's what it looks like

MCoBeauty follows a rigorous process when it dupes cosmetics. Here's what it looks like

MCoBeauty follows a rigorous process when it dupes cosmetics. Here's what it looks like