Catering, tourism, shopping, retail shine after sunset

The allure of active night life is prompting consumers to spend 1,600 yuan ($228) on a return flight to and from certain tourist destinations in China just to savor popular late-night dishes.

For instance, Changsha in Central China's Hunan province recently attracted Wu Yi, a senior university student in Beijing, for a quick weekend trip.

"I didn't plan the trip in advance. Content about a crayfish restaurant in Changsha went viral on the internet, so I wanted to give it a shot. I really wanted to experience Changsha's famed night life," she said.

Catering, tourism, shopping, retail shine after sunset

Catering, tourism, shopping, retail shine after sunset

Catering, tourism, shopping, retail shine after sunset

Catering, tourism, shopping, retail shine after sunset

Catering, tourism, shopping, retail shine after sunset